How to Create a Kick Ass Brand: Give Your Business A World Famous Identity (Record no. 1846)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01691nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20181029121021.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 181029b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-93-86867-00-1 |
| 028 ## - PUBLISHER NUMBER | |
| Source | Allied Informatics, Jaipur |
| Bill Number | 5503 |
| Bill Date | 20/10/2018 |
| Purchase Year | 2018-19 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BSDU |
| Language of cataloging | English |
| Transcribing agency | BSDU |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 650.10954 |
| Item number | TYR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Tyreman, David |
| 245 ## - TITLE STATEMENT | |
| Title | How to Create a Kick Ass Brand: Give Your Business A World Famous Identity |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Mumbai |
| Name of publisher, distributor, etc. | Jaico Publishing House |
| Date of publication, distribution, etc. | 2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 223 |
| 500 ## - GENERAL NOTE | |
| General note | This Book Will help your business gain a powerful presence in the market |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Contents<br/>1. Dare<br/>2. Discover the Power of the Superniche<br/>3. Define Your Difference<br/>4. Add Value<br/>5. Ready, Set, Engage |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Give your business a world famous identity.<br/><br/>Business is not just a transaction; it’s an experience.<br/><br/>Business is also not about gimmicks or tricks. It is about finding meaning, inspiring masses and creating something that makes people want to line up to work with you.<br/><br/>How to Create a Kick-Ass Brand explores the complex world of business and the importance of authenticity while building a unique, world famous brand identity. Filled with real-life stories and anecdotes, this inspiring book arms you with ways to command true loyalty and attract more attention to your business than ever before. Your all-access pass to global recognition is here. This step-by-step approach will ensure that your business stands out. <br/><br/>Work to inspire rather than sell. Be authentic rather than try to fit in. Engage your market place rather than focus solely on your competitors. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | BSDU Knowledge Resource Center, Jaipur | BSDU Knowledge Resource Center, Jaipur | General Stacks | 10/29/2018 | 350.00 | 1 | 650.10954 TYR | 017393 | 02/12/2020 | 06/06/2019 | 350.00 | 10/29/2018 | Books |