<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>01407nam a22002297a 4500</leader>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">1879</subfield>
    <subfield code="d">1879</subfield>
  </datafield>
  <controlfield tag="003">OSt</controlfield>
  <controlfield tag="005">20181101162742.0</controlfield>
  <controlfield tag="008">181101b           ||||| |||| 00| 0 eng d</controlfield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">978-93-515-0863-2</subfield>
  </datafield>
  <datafield tag="028" ind1=" " ind2=" ">
    <subfield code="b">Allied Informatics, Jaipur</subfield>
    <subfield code="c">5555</subfield>
    <subfield code="d">29/10/2018</subfield>
    <subfield code="q">2018-19</subfield>
  </datafield>
  <datafield tag="040" ind1=" " ind2=" ">
    <subfield code="a">BSDU</subfield>
    <subfield code="b">English</subfield>
    <subfield code="c">BSDU</subfield>
  </datafield>
  <datafield tag="082" ind1=" " ind2=" ">
    <subfield code="a">338.47005</subfield>
    <subfield code="b">NAT</subfield>
  </datafield>
  <datafield tag="100" ind1=" " ind2=" ">
    <subfield code="a">Natarajan, Ganesh</subfield>
  </datafield>
  <datafield tag="245" ind1=" " ind2=" ">
    <subfield code="a">From Start-up to Global Success: The Zensar Story</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">New Delhi</subfield>
    <subfield code="b">Sage Publications India Pvt. Ltd.</subfield>
    <subfield code="c">2016</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">258</subfield>
  </datafield>
  <datafield tag="504" ind1=" " ind2=" ">
    <subfield code="a">Contents:
A Look at the Indian IT Industry
Zensar- Building Credibility and Stature
Building a Credible Full- Services Organization
Thinking Vertically
Inorganic Growth at Zensar- The Acquisition Journey
Profit Maximization- New Levers and Ideas
Motivating People- The Secret Sauce
The Story of Smiles- Corporate Social Responsibility at Zensar
Vision for a Digital World
Toward a Billion Dollar Zensar
The Last Word by Harsh V Goenka</subfield>
  </datafield>
  <datafield tag="520" ind1=" " ind2=" ">
    <subfield code="a">In this interesting and insightful account, Ganesh Natarajan and Prameela Kalive reveal the story behind Zensar&#x2019;s success&#x2014;a story that has seen revenues multiply, share prices jump manifold, and customer satisfaction become an industry benchmark. This is one company that customers respect, employees love, and the community adores.</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Economics</subfield>
  </datafield>
  <datafield tag="700" ind1=" " ind2=" ">
    <subfield code="a">Kalive, Prameela</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="2">ddc</subfield>
    <subfield code="c">BK</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">ddc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="a">BSDU</subfield>
    <subfield code="b">BSDU</subfield>
    <subfield code="c">GEN</subfield>
    <subfield code="d">2018-11-01</subfield>
    <subfield code="g">525.00</subfield>
    <subfield code="l">0</subfield>
    <subfield code="o">338.47005 NAT</subfield>
    <subfield code="p">017448</subfield>
    <subfield code="r">2020-02-12 00:00:00</subfield>
    <subfield code="v">525.00</subfield>
    <subfield code="w">2018-11-01</subfield>
    <subfield code="y">BK</subfield>
  </datafield>
</record>
