Technology Ventures: From Idea to Enterprise
- 3rd
- NewYork McGraw Hill Companies, Inc. 2011
- 680
Contents: Part I Venture Opportunity, Concept and Strategy 1. Economic Growth and the Technology Entrepreneur 2. Opportunity and the Concept Summary 3. Vision and the Business Model 4. Competitive Strategy 5. Innovation Strategies
Part II Venture Formation and Planning 6. Risk and Return 7. The Business Plan 8. Types of Ventures 9. Knowledge, Learning and Design 10. Legal Formation and Intellectual Property
Part III Detailed Functional Planning For the Venture 11. The Marketing and Sales Plan 12. The New Enterprise Organization 13. Acquiring and Organizing Resources 14 Management of Operations 15 Acquisitions and Global Expansion
Part IV Financing and Building the Venture 16. Profit and Harvest 17. The Financial Plan 18. Sources of Capital 19. Presentations and Deal Negotiations 20. Leading Ventures to Success
For Business Engineering And Science Students And Professionals Who Demand A Comprehensive Guide To High-Growth Entrepreneurship Technology Ventures Is The Leading Resource For Analyzing Opportunities And Building New Enterprises. Drawing On The Latest Academic Research And Practitioner Insights Technology Ventures Integrates Clear Theoretical Frameworks With Action-Oriented Examples And Exercises. Its Broad Perspective On Œtechnology? Including Clean Tech Information Technology And The Life Sciences Ensures Wide-Ranging Appeal To Anyone With An Interest In High-Potential Ventures. The Extensive Features In This Edition Include Expanded Attention To Œclean Tech? Startups In The Energy And Environment Sectors Special Coverage Of University Technology Commercialization Open Source Innovation And Social Entrepreneurship Eight Cases Including Two From The Well-Known Harvard Business School Archive A Œventure Challenge? Business Plan Exercise At The End Of Each Chapter Extensive Web-Based Resources Including Sample Presentations More Cases And Business Plans And Numerous Videos Of Entrepreneurs And Other Thought Leaders