Soota, Ashok  <br/><br/>
Entrepreneurship Simplified: From Idea to IPO 

 - New Delhi  Penguin Random House India Pvt. Ltd.,  2016 
 - 233 
<br/><br/> ne of the most exciting feelings in the world is at the moment when you take the leap to become an entrepreneur and launch your own start-up. But in doing so, what are the things you should plan ahead for and what are the pitfalls you need to watch out... 
<br/><br/>Contents:<br/>1. Idea Generation and Validation<br/>2. Funding Your Venture<br/>3. Winning with VCs<br/>4. Mission, Vision, Values and Culture<br/>5. Building Your Organization<br/>6. Business Strategy<br/>7. Marketing Strategy<br/>8. wealth Creation and Sharing<br/>9. Your Initial Public Offering<br/>10. Failure and Success: Two Ends of a Spectrum<br/>Apeendix<br/>Top Takeaways<br/>Glossary 
<br/><br/><label>ISBN: </label>978-0-670-08895-9 
<br/><br/><label>Publisher. No.: </label> Allied Informatics, Jaipur 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Entrepreneurship
<br/><br/><label>Dewey Class. No.: </label>658.110954  / SOO