Soota, Ashok creator Gopalan, S R text New Delhi Penguin Random House India Pvt. Ltd. 2016 monographic eng

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233 ne of the most exciting feelings in the world is at the moment when you take the leap to become an entrepreneur and launch your own start-up. But in doing so, what are the things you should plan ahead for and what are the pitfalls you need to watch out... Contents: 1. Idea Generation and Validation 2. Funding Your Venture 3. Winning with VCs 4. Mission, Vision, Values and Culture 5. Building Your Organization 6. Business Strategy 7. Marketing Strategy 8. wealth Creation and Sharing 9. Your Initial Public Offering 10. Failure and Success: Two Ends of a Spectrum Apeendix Top Takeaways Glossary Management Entrepreneurship 658.110954 SOO 978-0-670-08895-9 Allied Informatics, Jaipur BSDU 181122 20181122163218.0 English