TY  - BOOK
AU  - Inamdar, Nikhil
TI  - Rokda: How Baniyas do Business
SN  - 978-8-184-00589-9
U1  - 338.04092254 
PY  - 2014///
CY  - Gurgaon
PB  - Penguin Random House India Pvt. Ltd.
KW  - Economics
KW  - Entrepreneurship
N1  - "Baniya—a derivative of the Sanskrit word Vanij, is a term synonymous with India’s trader class. Over the decades, these capitalists spread their footprint across vast sectors of the economy from steel and mining to telecom and retail. And now even e-tail. Nikhil Inamdar’s Rokda features the stories of a few; Contents:
Introduction
The Millionaire Cabbie
The Emamiwallahs
The Online Baniya
Mission Sanitation and The Man Behind 
The Coach
ER  -