Encyclopaedia of Practical Management: Customer- Focused Selling (Vol. 10)
- New Delhi Gemini Books 2000
- 110
Contents Introduction: The Sales Professional Makes the Difference 1. Plan to Establish Trust 2. Create Interest 3. Conduct a Customer-Focused Interview 4. Plan and Deliver an outstanding proposal 5. Handle Objections 6, Negotiate a Win-Win Agreement 7. Gain Commitments Epilogue Index