Innocenzo, Len D'

Encyclopaedia of Practical Management: Customer- Focused Selling (Vol. 10) - New Delhi Gemini Books 2000 - 110

Contents
Introduction: The Sales Professional Makes the Difference
1. Plan to Establish Trust
2. Create Interest
3. Conduct a Customer-Focused Interview
4. Plan and Deliver an outstanding proposal
5. Handle Objections
6, Negotiate a Win-Win Agreement
7. Gain Commitments
Epilogue
Index

978-81-7439-026-4

Dr. Sangeetha Noval


Management

658.003 / INN