Chapman, Chris & Feit, Elea McDonnell <br/><br/>
R for Marketing Research and Analytics 

 - 2nd 
 - New Delhi  Springer  2019 
 - 487 
<br/><br/><label>ISBN: </label>978-3-030-14315-2 
<br/><br/><label>Dewey Class. No.: </label>658.8  / CHA