Knowledge Resource Center Search for 'copydate:"c2016"'

Marketing Management

]]> By Kotler, Philip .
New Delhi Pearson Education 2016 .
756;I21 , The world of marketing is changing everyday-and in order for students to have a competitive edge, they need a textbook that reflects the best of today's marketing theory and practices. Marketing Management, 15/e, is the gold standard marketing text because its content and organization consistently reflect the latest changes in today's marketing theory and practice. The fifteenth edition is updated wherever appropriate to provide the most comprehensive, current, and engaging marketing management text as possible. 9789332557185

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General Studies Paper -I For Civil Services Pre Examination Vol-I : General Knowledge & Current Affairs

]]> By Thorpe, Edger .
New Delhi Pearson Education 2016 .
1.359 0 , The 15th anniversary edition continues to bring a handy pack of comprehensive and fully updated volumes to crack the civil services preliminary examination. Supported by clear graphical illustrations, tables, charts, and colored maps the six volumes are a repository of information that enables easy understanding of the topics. The contents are presented in a well-structured and lucid manner along with topic-wise solved previous years' question papers, to help aspirants hone their skills in their run-up to the examination. Each volume has been designed taking into consideration the latest trends and syllabus requirements. 9789332558687

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Television Engineering : Audio and Video Systems

]]> By Bormane, D S, Mane, P B .
New Delhi Wiley India Pvt. Ltd. India 2016 .
335;I6 , Television Engineering: Audio and Video Systems explains the television engineering technology and focuses on providing latest information on it. The book includes new technologies such as Digital TV and Flat Screen Display. It explains the development in Audio and Video Technology, which includes Wi-Fi Audio / Video Transmitter and Receiver, HDTV Transmitter and Receiver, Mobile TV, IPTV, MP3 Player, Blu-ray DVD, etc. 9788126556366

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Wiley Acing the Gate Civil Engineering

]]> By Mungule, Mahesh .
New Delhi Wiley India Pvt. Ltd. India 2016 .
861;I8 , This book is written as per latest GATE 2016 syllabus, effective 1, August 2015. It acts as a complete reference for aspirants of GATE (CE), covering fundamental aspects of theory before proceeding to relevant questions. The theoretical and numerical concepts in the book are meticulously designed to enhance knowledge and offer valuable insights into critical aspects of the topics. The coverage of topics is self-sufficient requiring little to no cross-referencing having sufficient number of questions for practice. Each chapter in the book is important to upgrade the level of preparation, and competency level can be checked through Practice Exercises section. 9788126550852

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Engineering Drawing

]]> By Phatak, Amar.
New Delhi Dreamtech Press 2016 .
542 9789350040164

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Basic Chemistry

]]> By Lotikar, Pratibha S .
New Delhi Ane Books Pvt. Ltd 2016 .
104;10 , The book covers the basic concepts of chemistry and is strictly written in accordance to the curriculum prescribed by MSBTE. The book aims to provide the crucial insight into chemistry required in industrial applications for all branches of engineering. By considering the requirements of students, the book will help build a strong base in chemistry. Key features: 1. Simple and easily explicable language for better understanding. 2. Detailed explanation of the processes with appropriate diagrams for the improvement of the cognitive and motor skills of the students. 3. Practice questions at the end of each unit for self evaluation. 4. Solved Board question papers for better practice and performance in the exam. 9789385462252

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Electronic Mechanic 3rd Semester : Trade Theory

By National Instructional Media Institute (NIMI).
Chennai National Instructional Media Institute (NIMI) 2016 .
256 CTS53

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Information & Communication Technology System Maintenance 3rd Semester : Trade Practical

By National Instructional Media Institute (NIMI).
Chennai National Instructional Media Institute (NIMI) 2016 .
192 CTS78

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Information & Communication Technology System Maintenance 3rd Semester : Trade Theory

By National Instructional Media Institute (NIMI).
Chennai National Instructional Media Institute (NIMI) 2016 .
288 CTS80

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Handbook on Mechanical Engineering

]]> By Made Easy Publications, New Delhi.
New Delhi Made Easy Publications, New Delhi 2016 .
507 978-93-5147-125-7

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Draughtsman Civil 4th Semester: Trade Practical

By National Instructional Media Institute (NIMI).
Chennai National Instructional Media Institute (NIMI) 2016 .
177 CTS220

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Fitter 4th Semester: Trade Practical

By National Instructional Media Institute (NIMI).
Chennai National Instructional Media Institute (NIMI) 2016 .
173 CTS230

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Turner 4th Semester: Trade Theory

By National Instructional Media Institute (NIMI).
Chennai National Instructional Media Institute (NIMI) 2016 .
208 CTS231

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Draughtsman (Mechanical) 4th Semester: Trade Theory

By National Instructional Media Institute (NIMI).
Chennai National Instructional Media Institute (NIMI) 2016 .
121 CTS234

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Fitter 4th Semester: Trade Theory

By National Instructional Media Institute (NIMI).
Chennai National Instructional Media Institute (NIMI) 2016 .
176 CTS236

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Tool & Die Maker (Press Tools, Jigs & Fixtures) 4th Semester: Trade Practical

By National Instructional Media Institute (NIMI).
Chennai National Instructional Media Institute (NIMI) 2016 .
198 CTS237

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Death Under the Deodars: The Adventures of Miss Ripley-Bean

]]> By Bond, Ruskin.
Gurgaon Penguin Books 2016 .
191 978-0-143-33367-8

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A Practical Book on Electrical Safety

By National Instructional Media Institute (NIMI).
Chennai National Instructional Media Institute (NIMI) 2016 .
65 CTS265

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Entrepreneurship: A South-Asian Perspective

]]> By Kuratko. D F .
Delhi Cengage Learning India Pvt. Ltd. 2016 .
605 , Post liberalization, India has unleashed its entrepreneurial talent. Thousands of entrepreneurs were born in the last decade itself and many of them have made global marks. Though David McClelland and team had demonstrated nearly fifty years ago in India that entrepreneurs could be developed through psychological education, and the Gujarat experience demonstrated beyond doubt the same thing, entrepreneurial education was limited to a few select institutions. However, post liberalization, several universities and institutions in India are offering courses on entrepreneurship. This book, Entrepreneurship: A South-Asian Perspective, deals with various facets of entrepreneurship and is meant to meet the requirements of management and commerce students of various universities across the country. 978-81-315-1716-1

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CCNA Routing and Switching Complete Study Guide

]]> By Lammle, Todd.
New Delhi Wiley India Pvt. Ltd. 2016 .
1069 978-81-265-6446-0

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Ethical Dimensions in the Health Professions

]]> By Doherty, Regina F. .
USA Elsevier 2016 .
440 , Learn to recognize, understand, and resolve ethical problems in the workplace with Ethical Dimensions in the Health Professions, 6th Edition. Ideal for all practicing and aspiring healthcare professionals, this unique text gives readers a solid foundation in basic ethical theory, the terms and concepts of ethics, and the numerous ethical issues surrounding health care today. The new sixth edition centers on the six-step decision-making process and includes expanded patient case studies and an increased emphasis on working within inter-professional care teams toward the resolution of ethical problems. With all of its tools and guidance, Ethical Dimensions gives readers the framework needed to make ethical and effective choices in the workplace. 978-0-323-32892-0

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Manual of Critical Care Nursing: Nursing interventions and collaborative management

]]> By Baird, Marianne Saunorus.
USA Elsevier 2016 .
1089 , The compact, yet comprehensive, Manual of Critical Care Nursing: Nursing Interventions and Collaborative Management, 7th Edition is your students’a go-to reference forto help you provide safe, high-quality nursing care in the clinicalcritical care settings. Written in an abbreviated outline format, this easy-to-use Manual presents essential information on more than 75 disorders and conditions, as well as concepts relevant to caring for all critically ill patients and functioning in the critical care environment. Award-winning clinical nurse specialist Marianne Baird separates the content first by body system and then by disorder, with each disorder including a brief description of pathophysiology, assessment, diagnostic testing, collaborative management, nursing diagnoses, desired outcomes, nursing interventions, and patient teaching and rehabilitation. With the latest NANDA-I nursing diagnoses and new sections on Bariatric Considerations and Caring for the Elderly, this practical manual is designed to help critical care nurses and nursing students better care for any critically ill patient. 978-0-323-18779-4

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Public Health Mini-Guides: Diabetes

]]> By Evans, Josie .
USA Elsevier 2016 .
116 , Public Health Mini-Guides: Diabetes provides up-to-date, evidence-based information in a convenient pocket-sized format. Diabetes is a worldwide public health concern and is being referred to as the ‘global epidemic of diabetes’, the ‘silent epidemic’ and the ‘diabetes timebomb’. The increasing incidence of diabetes, the heavy burden of morbidity and mortality associated with diabetes, and its spiralling healthcare costs, underpin the importance of a public health approach to its prevention and management. This Mini-Guide explores in more detail how public health practice might address some of these issues. 978-0-7020-4637-7

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Skills for Midwifery Practice

]]> By Johnson, Ruth .
USA Elsevier 2016 .
462 , The new edition of this highly acclaimed step-by-step guide continues to offer readers with the relevant physiology, evidence-base and rationale for the key midwifery skills. Authored by experienced practitioners and educationalists, Skills for Midwifery Practice 4e will be ideal for all midwifery students, both from within the UK and worldwide. 978-0-7020-6187-5

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Health, Ethnicity and Diabetes: Racialised Constuctions of 'Risky' South Asian Bodies

]]> By Keval, Harshad.
London Palgrave Macmillan (Springer) 2016 .
201 , This book explores the often contentious relationship between health, concepts of race and ethnicity, and the impact on South Asian groups. Using medical sociological and anthropological perspectives, it excavates racialised constructions of diabetes ‘risk’ within discourses, and highlights the contrasting counter narratives in people’s accounts of their everyday lives. By identifying a number of components to the discursive, racialised construction of ‘risky’ South Asian bodies, this book problematises taken for granted understandings of culture, lifestyle and genetic risk. The mobilisation of these mechanisms in health science and interventions result in a racialising gaze, directed at groups already experiencing historically embedded race-related issues. The book situates these constructions of risk against the emergent, fluid and dynamic counter narratives to risk constructions. The new found momentum in genetic science is also critiqued in its formulation of racial-genetic risk, especially in the case of diabetes in South Asian groups, and is identified as perpetuating a series of racializing processes. 978-1-137-45702-8

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Teaching in Nursing:A Guide for Faculty

]]> By Billings, Diane M..
USA Elsevier 2016 .
538 , Set yourself up for success as a nurse educator with the award-winning Teaching in Nursing: A Guide for Faculty, 5th Edition. Recommended by the NLN for comprehensive CNE prep, this insightful text is the only one of its kind to cover all three components of teaching: instruction, curriculum, and evaluation. As it walks through the day-to-day challenges of teaching, readers will benefit from its expert guidance on key issues, such as curriculum and test development, diverse learning styles, the redesign of healthcare systems, and advancements in technology and information. This new edition contains all the helpful narrative that earned this title an AJN Book of the Year award, along with updated information on technology-empowered learning, the flipped classroom, interprofessional collaborative practice, and much more. 978-0-323-29054-8

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Marketing Management

]]> By Saxena, Rajan.
Chennai McGraw Hill Education (India) Pvt. Ltd. 2016 .
816 , This book depicts marketing in contemporary and future India by providing a clear understanding of the marketing concepts, with due emphasis on developing application skills. It comprehensively discusses marketing management concepts and frameworks with numerous illustrations and cases in the Indian context. This revised and up-to-date text presents the evolving marketing scenario with the latest marketing data. The focus of the new edition is more on the ‘Innovations in Marketing‘ which are imperative for an emerging market like India. The text very well captures the marketing initiatives, practices and successes of Indian companies both in the domestic and more recently, in the global markets. In this edition, some of the relevant chapters have been retained in original form, and significant changes have been made in many others to make them contemporary with new data, research inputs and concepts. The book has been structured in the following six sections: The Marketing Environment, Assembling the Marketing Toolbox, Creating of Customer Value, Communication and Deliverance of Customer Value, Creating Sustainable Competitive Value and Growth, and Broadening Horizons. 978-93-392-2330-4

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