Knowledge Resource Center Search for 'su:"Economics"'

The Story of Microsoft

]]> By Musolf, Nell.
Mumbai Jaico Publishing House 2009 .
70 978-81-8495-365-7

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The Story of Nike

]]> By Frisch, Aaron.
Mumbai Jaico Publishing House 2009 .
70 978-81-8495-439-5

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The Story of Twitter

]]> By Gilbert, Sara.
Mumbai Jaico Publishing House 2015 .
70 978-81-8495-770-9

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Dhirubhai Ambani Against All Odds: A story of Perseverance, Courage and Hope

]]> By Krishnamurthy, A G.
Chennai McGraw Hill Education (India) Pvt. Ltd. 2008 .
132 978-0-07-007718-8

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From Start-up to Global Success: The Zensar Story

]]> By Natarajan, Ganesh.
New Delhi Sage Publications India Pvt. Ltd. 2016 .
258 978-93-515-0863-2

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How to Change the World: Social Entrepreneurs and the Power of New Ideas

]]> By Bornstein, David.
New Delhi Oxford University Press 2007 .
358 , David Bornstein's How to Change the World is the first book to study a remarkable and growing group of individuals around the world—what Bornstein calls social entrepreneurs. These men and women are bringing innovative, and successful, grass-roots approaches to a wide variety of social and economic problems, from rural poverty in India to discrimination against gypsies in Central Europe; from industrial pollution in the United States to child prostitution in Thailand. 978-0-19-947073-0

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India As A Pioneer Of Innovation

]]> By Singh, Harbir.
New Delhi Oxford University Press 2017 .
226 , This book explores the issues that promote and those that hinder the country’s rise as an innovation leader. Its balanced perspective on India's promises and failings makes it a valuable addition for those who believe that India's future banks heavily on its ability to leapfrog using innovation, as well as those sceptical of the Indian state's belief in the potential of private enterprise and innovation. 978-0-19-947608-4

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Walk The Talk: Women, Work, Equity, Effectiveness

]]> By Hazarika, Anjali.
New Delhi Sage Publications India Pvt. Ltd. 2017 .
337 , If we recognize that economic growth requires the efficient allocation of resources, then how can half of the world’s population be prevented from making a full contribution? We acknowledge that women are different, yet fail to realize their potential as equals. We accept that women need to be empowered, yet debate who should take the lead and who the stakeholders are. This book grows directly out of the personal challenges the author grappled with, the conversations she has had with women in a variety of settings, and the constructive debates with corporate representatives and policy planners on how the process of change should be initiated. It asserts that the responsibility of enhancing gender diversity at the workplace does not lie entirely with the companies, although much work needs to be done by them, but with several stakeholders—the government, NGOs, men, and women themselves—all of whom need to work together to bring about an equitable environment for women at the workplace. When these stakeholders operate in isolation they are less effective; they add greater value when networked. This book is a must-read for those who would like to walk the talk and suggests how together we can ensure equity with effectiveness. It provides ideas and agenda for action to create an ecosystem of empowerment. 978-93-864-4691-6

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Alibaba: The House That Jack Ma Built

]]> By Clark, Duncan.
Noida Harper Collins Publishers India 2016 .
287 , In just a decade and half Jack Ma, a man who rose from humble beginnings and started his career as an English teacher, founded and built Alibaba into the second largest Internet company in the world. The company’s $25 billion IPO in 2014 was the world’s largest, valuing the company more than Facebook or Coca Cola. Alibaba today runs the e-commerce services that hundreds of millions of Chinese consumers depend on every day, providing employment and income for tens of millions more. A Rockefeller of his age, Jack has become an icon for the country’s booming private sector, and as the face of the new, consumerist China is courted by heads of state and CEOs from around the world. Granted unprecedented access to a wealth of new material including exclusive interviews, Clark draws on his own first-hand experience of key figures integral to Alibaba’s rise to create an authoritative, compelling narrative account of how Alibaba and its charismatic creator have transformed the way that Chinese exercise their new found economic freedom, inspiring entrepreneurs around the world and infuriating others, turning the tables on the Silicon Valley giants who have tried to stand in his way. Duncan explores vital questions about the company’s past, present, and future: How, from such unremarkable origins, did Jack Ma build Alibaba? What explains his relentless drive and his ability to outsmart his competitors? With over 80% of China’s e-commerce market, how long can the company hope to maintain its dominance? As the company sets its sights on the country’s financial and media markets, are there limits to Alibaba’s ambitions, or will the Chinese government act to curtail them? And as it set up shop from LA and San Francisco to Seattle, how will Alibaba grow its presence and investments in the US and other international markets? Clark tells Alibaba’s tale within the wider story of China’s economic explosion—the rise of the private sector and the expansion of Internet usage—that haver powered the country’s rise to become the world’s second largest economy and largest Internet population, twice the size of the United States. He also explores the political and social context for these momentous changes. An expert insider with unrivaled connections, Clark has a deep understanding of Chinese business mindset. He illuminates an unlikely corporate titan as never before, and examines the key role his company has played in transforming China while increasing its power and presence worldwide. 978-0-06-241340-6

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An Unfinished Agenda: My Life in the Pharmaceutical Industry

]]> By Reddy, K Anji.
Gurgaon Penguin Random House India Pvt. Ltd., 2015 .
270 , From his birth in a village in Andhra to founding and running Dr. Reddy's Laboratories, now one of India's largest pharmaceutical enterprises, Dr. K. Anji Reddy's journey makes for an inspiring story. That story is told rivetingly in his own words in his memoir, An Unfinished Agenda. Dr. Anji Reddy became an entrepreneur at a time when India was woefully short of technology to manufacture many basic medicines. Then, in barely three decades, the Indian pharmaceutical industry had grown to the point that India not only became self sufficient in medicine but also a supplier of affordable generic medicines to the world. Dr. Anji Reddy provides a ringside view of this remarkable transformation, with fascinating anecdotes about those who made it happen. The history of modern medicine is a gripping story of triumphs and failures. An Unfinished Agenda takes the reader on a whirlwind tour of the science of medicine over the last hundred years and reminds us of the stark challenges that remain. 978-0-670-08780-8

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Arise, Awake: The Inspiring stories of 10 Young Entrepreneurs Who Graduated From College into a Business of Their Own

]]> By Bansal, Rashmi.
New Delhi Westland Publications Pvt. Ltd. 2015 .
183 , rise, Awake, by Rashmi Bansal, brings you the inspiring stories of 10 young entrepreneurs who graduated from college and established businesses of their own. These are the stories of young visionaries who turned their backs on lucrative placements in order to pursue dreams of their own. 978-93-84-03087-2

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Bandhan: The Making of a Bank

]]> By Bandyopadhyay, Tamal.
Gurgaon Penguin Random House India Pvt. Ltd., 2016 .
351 , This is the story of Bandhan, the only bank that emerged in eastern India after Independence. Founded by the son of a sweet vendor, with a mere Rs 2 lakh, the sum total of his life savings. On 17 June, 2015, Chandra Shekhar Ghosh stepped out of the Reserve Bank of India building in Mumbai with the much-coveted banking licence, beating some of the country's top corporate houses. This moment compensated for all the frustrations that had come along the way. A year later, Bandhan Bank was launched with 6.7 million small borrowers. So, how did Ghosh build India's biggest MFI from scratch and then, along with his team, transform it into a universal bank? Bandhan: The Making of a Bank chronicles that journey. This is also Ghosh's personal story-of a boy growing up in small-town Agartala struggling with poverty, but relentless in his ambition to make it big. He battles competition, hostile moneylenders, a tough economic climate and the perpetual lack of resources. Nobody in India perhaps knows better than him the psyche of a small borrower and the alchemy of doing business with the poor, profitably. This is one of India's biggest entrepreneurial stories." 978-81-8400-498-4

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Bhujia Barons: The Untold Story of How Haldiram Built a Rs.5000-crore empire

]]> By Kumar, Pavitra.
Gurgaon Penguin Random House India Pvt. Ltd., 2016 .
219 , In the early twentieth century, a young man, Ganga Bhishan Agarwal, aka Haldiram, gained a reputation for making the best bhujia in town. Fast-forward a century and the Haldiram’s empire has revenue much greater than that of McDonald’s and Domino’s combined. In Bhujia Barons, Pavitra Kumar tells the riveting story of the Agarwal family in its entirety—a feat never managed before. It begins in dusty, benign Bikaner and traces the rise and rise of this home-grown label, now one of the most-recognized Indian brands in the world. The Haldiram’s story is not an average business story—it’s chock-full of family drama, with court cases, jealousy-fuelled regional expansion, a decades-old trademark battle, and a closely guarded family secret of the famous bhujia. Fast-paced and captivating, this book provides a delicious look into family business dynamics and the Indian way of doing business. 978-81-840-0755-8

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Click: The Amazing story of India's E-Commerce Boom and Where It's Headed

]]> By Bhanver, Jagmohan .
Gurugram Hachette Book Publishing India Pvt. Ltd. 2017 .
310 , A sharp study of the evolution of the ecommerce sector in India and how it is reshaping the way we do business Whether we’re hailing a cab or ordering food, buying groceries or shopping for clothes, booking a hotel or finding the right doctor – our lives today are lived online. For a population with severe trust issues with online payments, Indian consumers have embraced ecommerce with phenomenal enthusiasm in the past few years. In turn, an incredible number of ecommerce companies operate here today, the more successful among them disrupting business paradigms and changing the way products and services are bought, sold and consumed in the country. Just how has this transformation come about? Through the stories of eight players that have experienced the incredible highs and lows that the industry has witnessed – Flipkart, Snapdeal, MakeMyTrip, Pepperfry, Just Dial, redBus, InMobi, Paytm – this book unravels the incredible story of the evolution of e-commerce in India. Tracing the first sparks that led young, intrepid entrepreneurs to set up these exciting ventures, the book examines how their business models have changed since they began operations; analyses the innovations and strategies that paid off for them and documents the rapidly changing trends in investment, sales and marketing that have shaped their fortunes. Taking into account the recent rumblings that have shaken the industry – from competitive pricing and discount wars to devaluation of former star companies to new and stringent government regulations – Click! presents a long view of where the industry is headed and presents an incisive vision of it that is both inspirational and cautionary. 978-93-5195-237-4

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Connect The Dots: The Inspiring Stories of 20 Entrepreneurs Without An MBA Who Dared to Find Their Own Path

]]> By Bansal, Rashmi.
Chennai Westland Publications Pvt. Ltd. 2010 .
335 978-93-81-62670-2

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Corporate Guru Dhirubhai Ambani

]]> By Tiwari, Prateeksha M..
New Delhi Diamond Pocket Books (P) Ltd. 2018 .
166 , Corporate Guru Dhirubhai Ambani Biography Book 978-81-288-2428-9

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Failing To Succeed: The story of India's First e-commerce company

]]> By Vaitheeswaran, K..
New Delhi Rupa Publication India Pvt, Ltd 2017 .
205 , n 1999, when hardly anyone in India transacted on the Internet, K. Vaitheeswaran co-founded India’s first e-commerce company. Yet, years later, when e-commerce was exploding in India—despite enjoying first-mover advantage—Indiaplaza shut down. What went wrong? Lack of funding? Wrong strategies? Or was it ‘something else’? For the first time ever, Vaitheeswaran reveals that it was […] 978-81-291-4802-5

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Freedom Is Not Free: If We are not Part of The Solution, Then We Are The Problem

By Khera, Shiv.
New Delhi Bloomsbury Publishing India Pvt. Ltd, 2004 .
233 , This book was a result of the author's anguish and refusal to tolerate injustice, corruption and oppression any further. It is his call to his countrymen to stand up and fight for principles and help in reforming society. 978-93-82951-97-7-1

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Havells: The Untold Story of Qimat Rai Gupta

]]> By Gupta, Anil Rai.
Gurugram Penguin Random House India Pvt. Ltd., 2016 .
281 , The story of a man who began his journey with Rs 10,000 and built a Rs 17,000-crore empire From beginning his career as a small trader in Delhi to building Havells, one of India’s largest electrical goods company, Qimat Rai Gupta’s story makes for an inspiring read. Told rivetingly by his son, Anil Rai Gupta, this is the account of how QRG, as he was fondly known, braved poverty, ill health, competition, corruption and bureaucracy to turn his dreams into reality. Havells faced stiff competition from companies that couldn’t tolerate a modest trader challenging them. Despite legal battles, family feuds and severe shortage of funds, QRG never gave up. During his last years, Havells acquired German giant Sylvania which was twice its size. When Sylvania’s losses pushed Havells to the brink, QRG fearlessly decided to keep the company nonetheless. It was under his tutelage that Anil Rai Gupta, present chairman of Havells, turned Sylvania around. QRG’s life is proof of the adage ‘Whatever the mind can conceive and believe, it can achieve’. 978-0-670-08881-2

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I Am Malala: The Girl Who Stood Up for Education and Was Shot by the Taliban

]]> By Yousafzai, Malala.
London Weidenfeid & Nicolson Ltd. 2013 .
291 , The story of a young girl who battles against odds to live her dream of getting educated is what I Am Malala is about. Malala’s survival story is sure to create a storm of emotions within and is truly inspiring. 978-1-7802-2658-3

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