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Grinding It Out: The making of McDonald's

By: Contributor(s): Material type: TextPublisher number: Allied Informatics, Jaipur | 2019-20Publication details: New York St. Martin's Press 2016; c1997Description: 206ISBN:
  • 978-1-250-12750-1
Subject(s): DDC classification:
  • 647.9573 KRO
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Item type Current library Call number Status Barcode
Books BSDU Knowledge Resource Center, Jaipur General Stacks 647.9573 KRO (Browse shelf(Opens below)) Available 017718

Few entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one of them. His revolutions in food-service automation, franchising, shared national training, and advertising have earned him a place beside the men and women who have founded not only businesses, but entire empires. But even more interesting than Ray Kroc the business man is Ray Kroc the man. Not your typical self-made tycoon, Kroc was fifty-two years old when he opened his first franchise. In Grinding It Out, you'll meet the man behind McDonald's, one of the largest fast-food corporations in the world with over 32,000 stores around the globe.

Irrepressible enthusiast, intuitive people person, and born storyteller, Kroc will fascinate and inspire you on every page.

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