000 01006nam a22002057a 4500
999 _c1498
_d1498
003 OSt
005 20200106165346.0
008 180710b ||||| |||| 00| 0 eng d
020 _a0-07-059771-5
028 _bProf S K Jhajharia
040 _aBSDU
_bEnglish
_cBSDU
082 _a330
_bPAR
100 _aParag, Parikh
245 _aSTOCKS to Riches. Insights on investor Behaviour
260 _aNew Delhi
_bTata McGraw Hill Publishing Company Ltd.
_c2006
300 _a112
504 _aChapter 1. Investing Chapter 2. Investment Strategy: Investment and Speculation Chapter 3. Three Ways of Investing Chapter 4. Introduction to Behavioural Finance Chapter 5. Loss Aversion and Sunk Cost Fallacy Chapter 6. Decision Paralysis and the Endowment Effect Chapter 7. Mental Accounting Chapter 8. Mental Heuristics Chapter 9. Mutual Funds: An Idea Whose Time has Gone Chapter 10. The Stock Market Bubble Chapter 11. Why Must One Invest
650 _aEconomics
942 _2ddc
_cDB