000 02618nam a22002297a 4500
999 _c1523
_d1523
003 OSt
005 20180723145122.0
008 180723b ||||| |||| 00| 0 eng d
020 _a81-8318-086-8
028 _bAllied Informatics, Jaipur
_c5040/18/07/2018
_d5040/18/07/2018
_q2018-19
040 _aBSDU
_bEnglish
_cBSDU
082 _a658.421
_bDES
100 _aDesai, Vasant
245 _aEntrepreneurship Development and Business Communication
260 _aMumbai
_bHimalaya Publishing House
_c2013
300 _a350
500 _aEntrepreneurship is an important aspect of the business and industrial growth of a modern nation. The spirit of entrepreneurship is marked by enthusiasm, persistence and ability to seek opportunities. It is at the core of all commercial and industrial activity. One need not have a business and financial background in order to be a successful entrepreneur. But an entrepreneur must have the ability to assume risk and take opportunities for profit and advantage. The best way to minimize the risk is to prepare oneself for the road that lies ahead. Although everyone may not be an entrepreneur at heart, it is possible to acquire most of the skills and abilities which are necessary for success in business. The business climate of our country is fast improving and many individuals and families are venturing in to enterprises, small and big. Knowledge and understanding of entrepreneurship are a necessary part of today’s business education. Business Communication is today an integral part of business and management education. Success in business and industry depends largely on a person’s ability to build and sustain relationships with different sections of society, customers, suppliers, employees and people at large in and outside the market. Communication skill is all the more important for service industries whose success depends not only on the quality but also on the manner and the style in which the service is rendered; the human relationship is as important as the quality.
504 _aContents - 1. The concept of Entrepreneurship 2. Characteristics of Entreprenerus 3. Different Forms of Entreprenership 4. The Role of Entrepreneurs 5. The Entrepreneur and the Law 6. Promotion of a Venture 7. Financing of New Ventures 8. Project Planning 9. Feasibility Studies 10. Project Appraisal 11. Reports 12. Layout of a Business Letter 13. Letters of Offer 14. Orders 15. Status Inquiries and Recommendatiions 16. Collectiion Letters 17. Claims and Adjustments
650 _aManagement
700 _aRai, Urmila
942 _2ddc
_cBK