000			00916nam a22002057a 4500
999			_c1803 _d1803
003			OSt
005			20180929123043.0
008			180929b ||||| |||| 00| 0 eng d
020			_a978-81-7466-345-6
028			_bAllied Informatics, Jaipur _c5373 _d21/09/2018 _q2018-19
040			_aBSDU _bEnglish _cBSDU
082			_a658.83 _bGUP
100			_aGupta, S L
245			_aMarketing Research
260			_aNew Delhi _bExcel Books _c2018
300			_a596
500			_aMarketing Research is designed to serve as a textbook on marketing research and design for people studying or pursuing the discipline of management. The book contains Indian examples on Product Research, Consumer Research, Motivation Research, etc. It also includes more than 50 cases which would enable the reader in understanding even the most complex multivariate technique in a very simple manner.
650			_aManagement
942			_2ddc _cBK